Trade accounts
Approved buyers log in to their own pricing, terms and order history.
Systems we build · B2B ordering
Wholesale ordering,
Wholesale ordering,
online and self-serve.
Custom B2B and wholesale ordering platforms — trade accounts, tiered and multi-currency pricing, large searchable catalogs and bulk ordering, built on the patterns behind a real liquidation marketplace.
B2B buying isn’t retail buying
Trade buyers need accounts, their own pricing, bulk and case/pallet ordering, quotes and reordering — things a normal shopping cart handles badly. A B2B platform built for wholesale removes the phone-and-spreadsheet friction and lets customers order themselves.
We built viatrading.com, a wholesale-liquidation marketplace with a large searchable catalog, multi-currency pricing and customer accounts. We can build the right ordering platform for your wholesale or distribution business.
What it does
Built for trade buyers
Tiered & multi-currency
Customer- or volume-based pricing, in the currencies your buyers use.
Large catalogs
Thousands of SKUs with fast search and filtering — by unit, case, pallet or load.
Bulk ordering & quotes
Fast bulk carts, minimums, quote requests and easy reordering.
Integrations
Ties into inventory, payments and your back-office tools.
Self-serve
Buyers place orders themselves, freeing your team from manual order-taking.
Who it’s for
Built for
- Wholesalers & distributors
- Liquidators & overstock sellers
- Importers
- Manufacturers selling to trade
- Brands with reseller channels
- B2B suppliers taking orders manually
Proof
Wholesale commerce we built
Via Trading
A full wholesale-liquidation marketplace where resellers buy overstock and customer returns by the case, pallet or truckload — with a large searchable catalog, multi-currency pricing and customer accounts.
LiquidateNow
A lead-generation site for a B2B inventory-liquidation service, walking businesses through a simple, no-upfront-cost process to turn excess and unwanted stock into recovered cash.
FAQ
Questions, answered
How is this different from a normal online store?
B2B buyers need trade accounts, their own pricing (tiered or volume-based), bulk and case/pallet ordering, quotes and easy reordering — which standard retail carts handle poorly. We build for exactly those needs.
Have you built wholesale platforms before?
Yes. We built viatrading.com, a wholesale-liquidation marketplace with a large searchable catalog, multi-currency pricing and customer accounts, plus liquidatenow.com on the seller side.
Can it show different pricing per customer?
Yes. Approved trade accounts can see customer-specific or volume-based pricing and terms, hidden from the public.
Can it handle very large catalogs?
Yes — fast search and filtering across thousands of SKUs, with selling by unit, case, pallet or truckload.
Will it connect to our inventory and payments?
Yes. We integrate inventory, payment gateways and back-office tools so the platform fits your existing operation.